Ltd, SAAKAR, Jsevan Bima Nagar, Behind Post Office, Borivali (W), Mumbai- 400 103. Breach Candy 53, Bhulabhai Dasai Road, Berach Candy, Mumbai- 400 026
Chembur Diamond Hotel Bldg.,Central Avenue Road, Near Ambedkar Garden, Chembur, Mumbai- 400 071
Bandra Municipal Buildings, Ground Floor, Behind Bandra Residency, Bandra (W), Station Road, Mumbai- 400 050
Dindoshi Municipal Market, 1st Floor, Go
kul Dham, Opp. Dindoshi Bus Depot,
Goregoan (E), Mumbai - 400063
Juhu New Bombay Shopping Centre, Vaikunthlal Mehta Marg, Juhu Parle (W), Mumbai- 400 049. New colaba 5, Colaba Chamber, Ground Floor, Shahid Bhagat Singh Road, Colaba, Mumbai – 400 005
Matunga Matunga Gujarathi Club Bldg., N.M.Parekh Marg, Behind Aurora Cinema, Matunga, Mumbai- - 400 019
Vile Parle Shyamkamal ‘C’ Building, Agarwal Market, Behind Dinanth Mangeshkar Hall, Vile Parle (E), Mumbai- 400 057
Mazgaon Chetak apartment, 19, Love Lane, Mazgaon, Mumbai - 400 010
Worli Worli Sea Face Cons. Co-op Society LTD, Worli Sea Face( South End ),
Municipal Compound, Khan Abdul Gafarkhan Road, Worli, Mumbai – 400 018. HO colaba Magestic Bldg., Amadar Niwas,Opp. Regal Cinema, Colaba, Mumbai - 400 005
NSR Hyderabad Estate Residents, Consumers Co-op. Ltd, ‘B’ Block, Ground Floor, Hyderabad Estate, Neapean Sear Rd., Mumbai – 400 026
3 R Opp Jain Temple, R.C.Marg, Chembur, Mumbai - 400071
Andheri Shyam Kunj, Rajasthan Co-op Hsg Soc, J. Nagar, Opp Kohinoor Hotel, Andheri Kurla Rd, Andheri(e), Mum-400059
CCI The Shop, Gate No-12, Marine Drive, Cricket Club of India, Mumbai
Malad E Shop No.1, Sarnath Arcade, Near Podar High School, Upper Govind Nagar, Malad (E), Mumbai-400097
Ludo Mall Plot No. 843, Churchwadi, Kashinath Dhuru Road, Junction of S.K.Bole Road, Prabhadevi, Mumbai- 400028
Mira Road Trivedi Palace, Trivedi Complex, Above Sharda School, Near Church, Sheetal Nagar, Mira Road East, Dist- Thane - 401101
Virar Shop No. 1, Runwal Vihar, Bolinj, Near Premium Park & Parag Medical, Opp Lane of Dhanlakshmi Bank, Agashi Road, Virar West - 4013030
Sahakari Bhandar, in many ways, can be seen as the pioneer of self service stores offering affordability to the customner, in Mumbai- a testimony to the vibrant cooperative movement in the region, that has withstood the test of time. Vnay Adhye, VP and Business Head of Sahakari Bhandar Format, one of the key figures behind the modern Avatar of Sahakari Bhandar stores, helped us understand the essence of the Sahakari Bhandar story, Elucidated its philosophy, and revealed some amazing facts and figures, all of which this article hopes to capture. Sahakari Bhandar is a cooperative chain which is nearly 45 years old. When it came into existence, the idea was to provide staples at a low price or no-loss / no-profit principle. As explained earlier on, this was in line with the socio-economic principles that governed cooperatives. The store was rum by a board of Directors and shareholders who managed the business; and the gods were made available to consumers in a cooperative format. The enduring cultural edifice of India is witnessed in her festivals. In their focused efforts to spread ‘green’ awareness and elevate the ‘green’ campaign discourse to the next higher level, our Sahakari Bhandar stores launched Eco Friendly Ganesha idols, in the months leading up to Ganesh Chaturthi. This endeavor had a deep and innate connect with the customers – as Sahakari Bhandar continued to sensitize those whose lives they touch, to the critically of protecting and preserving our bountiful Mother Earth.The effort of our Sahakari Bhandar stores to combine worship of Mother Earth has a universal appeal as the nouveau religion of ‘environmentalism’ finds new converts with eveny passing moment. In addition to green initiatives, Sahakari Bhandar focuses efforts towards adding an extra ‘sparkle’ to the shopping trip of the customer. Worldwide, a grocery store plays a critical role for the surrounding community; it is not just an outlet for buying food, it is part of one’s day to day life; it is a place for socializing, a place for spending some time. Sahakari Bhandar has been integral to the surrounding communities for decades. Its regular customers include senior citizens – parents, grandparents, retired officers, Adding a special touch to mtheir service, some Sahakari Bhandar stores provide chairs where the senior citizens can rest, while the colleagues in the store do the shopping for them. The stores also boast six to seven pharmacies within the stores, that offer discounts to senior citizens. The philosophy of retailing at Sahakari Bhandar stores combines two powerful perceptual positions – dreamer, and realist , and the retailing concepts brought into practice here go much beyond a sales transaction. Guided by the dream of empowering colleagues and community. Sahakari Bhandar stores have achieved spectacular success as they continue on their dream run. The article examines and discusses the genesis and subsequent integration into modern organized retail industry, of the Sahakari Bhandar cahin of stores. More specifically, the paper takes a look at the ethos and fabric of Sahakari Bhandar stores so there are initiatives underway at Sahakari Bhandar stores, which aim at serving and enriching the communities surrounding the stores.
