28/05/2026
“宝宝的第一口营养” 全新儿童营养品牌 𝐒𝐖𝐒 𝐊𝐢𝐝𝐬 发布大马首个6个月以上幼儿可饮用的低钠儿童版滴鸡精 打造马来西亚儿童营养新标杆
每一个孩子的成长，都值得被细心守护；而孩子成长路上的第一份营养陪伴，更值得被认真看待。💛
𝐒𝐖𝐒 𝐊𝐢𝐝𝐬 发布会圆满举行，正式揭开永生 SWS 迈入儿童营养领域的全新篇章。承载着 SWS 过去 48 年在传统家庭滋补领域的经验与传承，SWS Kids 以“宝宝的第一口营养”为初心，结合亚洲家庭熟悉的滋补文化与现代科研理念，为现代父母带来更贴近日常的儿童营养选择。
作为品牌首波重点产品，𝐒𝐖𝐒 𝐊𝐢𝐝𝐬 儿童滴鸡精 Kampung Chicken Essence 正式亮相。这也是马来西亚首款专为 6 个月以上儿童研发的低钠儿童版滴鸡精，以“每日成长营养支持”为核心理念，精选马来西亚甘榜鸡精华，并采用低温萃取技术，结合现代科研与传统滴炼工艺，陪伴孩子成长的每一个阶段。
活动当天，𝐒𝐖𝐒 𝐊𝐢𝐝𝐬 首家实体专卖店也正式开幕。大马人气女神林明禎 MinChen 惊喜现身，并化身“一日店长”，与现场家庭和粉丝亲切互动，为活动带来满满笑容、亲和力与温暖时刻。
另一项重要里程碑，是𝐒𝐖𝐒 𝐊𝐢𝐝𝐬 与马来西亚知名连锁药剂品牌 Alpro Pharmacy正式签署谅解备忘录（MoU），展开独家合作。此次合作下，SWS Kid 儿童营养系列产品将于全国 50 家Alpro Pharmacy 门市及官方线上平台独家发售，让更多家庭能够更方便地接触专业、可靠的儿童成长营养支持。
从品牌发布、首家门店启航、林明祯温暖现身，到与 Alpro Pharmacy 携手合作，每一个重要瞬间都承载着 SWS Kids 的初心：成为现代家庭育儿路上的贴心伙伴，陪伴孩子成长的每一步。
欢迎爸爸妈妈到 𝐒𝐖𝐒 𝐊𝐢𝐝𝐬 @ 𝐋𝐞𝐯𝐞𝐥 𝟑, 𝐀𝐭𝐫𝐢𝐚 𝐒𝐡𝐨𝐩𝐩𝐢𝐧𝐠 𝐆𝐚𝐥𝐥𝐞𝐫𝐲 了解更多，一起为孩子的成长日常，增添一份温暖又贴心的营养陪伴。🌟
#林明祯 #宝宝的第一口营养 #儿童营养 #成长陪伴
𝐒𝐖𝐒 𝐊𝐢𝐝𝐬, the New Children’s Nutrition Brand Launches Malaysia’s First Low-Sodium Chicken Essence for Children Aged 6 Months and Above
Every child’s growth journey deserves to be supported with care, warmth, and thoughtful nutrition. 💛
𝐒𝐖𝐒 𝐊𝐢𝐝𝐬 has officially made its debut, marking a meaningful new chapter for SWS as the brand enters the children’s nutrition segment with the launch of Malaysia’s first low-sodium chicken essence specially developed for children aged 6 months and above.
Built upon SWS’ 48-year heritage in traditional family nourishment, SWS Kids combines familiar Asian nourishment traditions with modern nutritional science, offering parents a more convenient, reliable, and parenting-friendly nutrition choice for children’s daily growth.
The launch also celebrated the opening of the first-ever SWS Kids flagship store, made even more memorable with the special appearance of Malaysian celebrity MinChen Lin. As the One-Day Store Manager, she interacted warmly with families and fans, bringing smiles and joyful moments to the event.
Another key milestone was the official MOU signing between SWS Kids and Alpro Pharmacy, announcing Alpro Pharmacy as the brand’s Official Exclusive Retail Partner. Through this partnership, SWS Kids products will be available at 50 selected Alpro Pharmacy outlets nationwide and via Alpro’s official online platforms, making children’s nutrition more accessible to families across Malaysia.
From its brand debut and flagship store opening to MinChen’s special appearance and the Alpro Pharmacy partnership, every moment reflected SWS Kids’ mission to grow together with children and become a trusted nutrition companion for modern families.
Parents are welcome to visit 𝐒𝐖𝐒 𝐊𝐢𝐝𝐬 @ 𝐋𝐞𝐯𝐞𝐥 𝟑, 𝐀𝐭𝐫𝐢𝐚 𝐒𝐡𝐨𝐩𝐩𝐢𝐧𝐠 𝐆𝐚𝐥𝐥𝐞𝐫𝐲 to discover more thoughtful nutrition choices for their little ones. 🌟
