03/03/2023
LR Health & Beauty is further expanding its Aloe vera product portfolio with its new product, the Aloe Vera Drinking Gel Immune Plus.
Ahlen, October 2019 – LR Health & Beauty is further expanding its Aloe vera product portfolio with its new product, the Aloe Vera Drinking Gel Immune Plus. The development and manufacturing of Aloe vera products has been one of the core competences of the global direct sales enterprise for more than 17 years. True to the motto "More quality for your life", LR now presents Immune Plus, a premium product to support the immune system.
Aloe Vera Drinking Gels have been LR's best-sellers since 2002. They offer support in different life situations and are available in various flavours. What is special about Immune Plus: The synergetic interaction of the ingredients – 85% Aloe vera leaf gel with 8% honey, 6% ginger juice and lemon juice, enriched with vitamin C, zinc and selenium – strengthens the immune system in a holistic way. "We are convinced that with this high-quality product innovation in the field of dietary supplements, we are continuing the success story of our Aloe Vera Drinking Gels,” emphasises Andreas Friesch, CEO of LR Health & Beauty.
All Aloe Vera Drinking Gels meet the strict internal quality standards and bear the quality seals of the SGS INSTITUT FRESENIUS and the International Aloe Science Council (IASC). Regular inspections by the IASC ensure high Aloe vera quality, from cultivation to processing. Only high-quality Aloe vera gel is used for the products. LR sources this gel from Mexico, where the plant is cultivated on nutrient-rich volcanic soil. Another seal of quality: The SGS INSTITUT FRESENIUS regularly checks the LR Aloe Vera Drinking Gels, makes blind purchases, checks the finished products and packaging and inspects the production facilities once a year. “Quality has top priority for us. This is why, in addition to our own extensive laboratory tests, we also have our Drinking Gels inspected by renowned, independent institutes”, says Andreas Friesch.
Processing 12,000 tonnes of Aloe vera leafs per year, LR is among the world’s largest manufacturers of Aloe vera products. In addition to Aloe Vera Drinking Gels, the company's Aloe vera expertise is also reflected in the LR ALOE VIA brand, which covers the areas of care, cleansing and