13/06/2026
This week we introduce you to Jade and Arthur of Goodh Life, as we welcome back their seasonal veg bags on the hub. With plenty of produce to choose from for Friday 19th June delivery or collection they will contain: beetroot, summer green cabbage, broad beans, new season onions and kohlrabi.
Tucked away in the Tamar Valley, Goodh Life is a small farm producing high-quality food while looking after the land, a principle that food can be grown in a way that gives back more than it takes. The name comes from the Cornish word âgoodhâ, meaning wild, which says a lot about how they farm.
Arthur and his parents moved to the farm six years ago, Jade joined four and a half years later. Neither grew up farming, but both came to it through their backgrounds. Jade studied sustainable textiles, exploring natural fibres like h**p, flax and nettles. Arthur studied biology, and later worked for Natural England, advising farmers on how they could reduce pollution. Both trained as teachers, and that combination - education and land-based work - runs through everything they do.
Their approach to farming combines food production with rewilding. Theyâve introduced longhorn cattle (at very low stocking densities) and Tamworth pigs to roam the land, using their natural behaviours to disturb the soil and help create what's called a âwoodland mosaicâ, patches of pasture, young trees and shrubs that support a greater variety of wildlife.
They have had help from Arthurâs mum Perdita, âshe is the driving force of the rewilding behind the scenes, and has helped us massively with the market garden, stepping in for deliveries and allowing us to take some time off, giving us loads of advice, inspiration, and for her genuine love of weeding. We couldn't do it without her!â
As part of a Forest For Cornwall pilot project they received financial and knowledgeable support to develop agroforestry alleys. Funding for fruit trees and cactus guards that protect the naturally regenerating saplings that grow. They also received stewardship funding to support their rewilding work (public money supporting nature-positive farming).
The truth is, farming like this is hard work. Itâs physically demanding and often undervalued. Jade and Arthur are open about the fact that it can feel demoralising when the time and care they put in isnât reflected in the price food fetches. Like many small-scale growers, theyâre looking at ways to diversify.
Still, thereâs a lot theyâre proud of. Being outdoors, seeing the direct impact of their work. Building something that reflects their values and growing in a way that keeps nature at the centre, not as an afterthought. Goodh Life grow to organic standards and are currently in conversion to organic.
The support of their family, friends and local customers, through Tamar Valley Food Hubs, makes this kind of farming possible. When people choose to buy local, theyâre not just supporting a single farm, theyâre investing in a system that values food quality, land stewardship, and community over convenience and scale.
Words Julie Bailey and Hanna Collins - photographs