Bebe Foods — The brand that cares for your health
Incubated at CIIE, IIM, Ahmedabad, Bebe Foods is a leading jaggery manufacturer in northern India. Bebe means Mother and sticking to our brand name we strive to encourage people to assimilate healthy food in their daily diet to be as close as possible to the nurturing Mother Nature. In our studies, we found that jaggery is still not a primary sugar in India despite being super-rich in nutritional and medicinal values as compared to refined white sugar. The idea is to change the perception of the people about white sugar and establish jaggery as a healthier alternative in every household of the country. Healthier India is what we dream of and inclusion of jaggery in everyday life can certainly make a difference in people’s health.
Bebe Foods aims to bring you the best quality of desi gur or jaggery with the highest standards of food safety and quality to make a positive difference in your overall well-being.
Just like white sugar, jaggery is made from Sugarcane juice but the difference here is that it is not treated with chemicals to make it crystal white. The whole process of jaggery manufacturing is so traditional and basic that it preserves many of the nutritional values of sugarcane in the jaggery making it a lot better for health than just calorie-rich refined white sugar. In order to pass down the best of the jaggery to the customers, Bebe Foods zeroed to the cane belt in fertile doab land of Muzaffarnagar, Uttar Pradesh. We have set up a state-of-the-art jaggery processing plant with a closely monitored in-house laboratory to ensure that only the highest standard of jaggery reaches your home. Bebe Foods make sure that a major amount of sugarcane that we procure from farms is coming from small marginal farmers of the region so that we can make a small but pragmatic difference to their lives as well.
We are proud to say that our vision is to serve only the finest quality products to our customers and establish jaggery as an essential commodity in every household of the country.
