Introduction of Ashraf Naturals
Ashraf Naturals. What we should be known for? Background:
After the splitting of partners, Ex Managing director of Ashraf Laboratories private limited, M. Tariq Ashraf who served as MD for 5 decades there, and ex-Director of Marketing, Zuhair Ashraf who served in Ashraf Laboratories for 1.2 decades started this venture in April 2022. The purpose of Ashraf Naturals was clear from day one, that business will focus entirely on the food and consumer division and we will try our level best to give you the best value products. The business is registered with Punjab Food Authority (PFA) and is Halal & HACCP certified. Our business is independent of Ashraf and Ashraf Organics and we have nothing to do with any financial or legal matters of the said businesses. Our core values:
The core values of Ashraf Laboratories were designed by Moulana Abdul Rahim Ashraf (May Allah grant him the highest place in Jannah) and later carried by his eldest son M. Tariq Ashraf for 50 years, we have brought the same core values with even more devotion and empathy. Our core values are:
• To not only provide the best value products to our customers but also make them feel an unmatched pleasant experience that leaves an impression in their minds and heart.
• Our love for our country and its people drives us to make a positive impact and leave a legacy through the products we offer, that our customers and we can be proud of. What we should be known for:
What is the "Human face of Ashraf Naturals"? We want to be known as:
• A brand that works tirelessly to provide its customers with the best value products.
• A brand that cares about customers' satisfaction and user experience. We understand that purchasing products can sometimes be stressful, which is why we offer you a carefree buying experience. If, for any reason, you are not satisfied with your purchase, we are here to listen and provide you with the best possible solution, including refunds and exchanges.
• A brand that is contributing to the goodwill of Pakistani-made products nationwide and globally. We believe in building lasting customer relationships and treating them as family members. Despite our best efforts, mistakes and imperfections can happen. If you ever face any issues with our products or our staff, rest assured that we will do our best to provide you with the best possible solution. We are not selling you the best value products only. We want family members, and we will happily greet you as our family. Management Ashraf Naturals
