Major Market started with a novel idea: provide old fashioned service with up-scale products of extensive variety, freshness and convenience. So they combined their (then!) thirty-plus years of talent and knowledge to create their own vision of grocery shopping. The location: North San Diego County. After putting together an outstanding management team, and locking in the two new sites, Major Mar
ket was positioned to carve it's niche. The first store opened in Fallbrook, November 14,1988, purchased from the then Lucky Chain. Overcoming tough conditions, union threats and winning over the Fallbrook consumer was a challenge, but a challenge met with enthusiasm by all the associates. Our team focused on three major goals for the customers: keep the store shining clean, offer a large variety of merchandise at competitive prices, give great customer service. These three goals exemplified our slogan:
More than a Market .......... Experience the Difference! This hasn't changed since 1988! Now that Major Market was established, not only with our customers, but with the trade as well, expansion was our next goal. We designed and built a new store in Escondido that took us to a new level. It took another year of persistence and hard work, but by November 1990 the new store was ready for the ribbon cutting. It took off like a rocket and keeps soaring! Major Market is proud to be a part of our communities and prouder still that we have over 100 associates who have been with us five years or more! That says a lot for our company and it's vision for the future. We continue to expand categories keeping in tune with our customers desires.
