10/15/2026
“If I had to describe in three words I’d say quality, support, and consistency.”
Top 50 Joint, recommended, and finalist Geoffrey Ellis of knows great barbecue starts with great beef. But what shows up in the brisket is only part of why they keep partnering with us.
“We need someone who cares as much about the finished product as we do to be a partner with us, and Goodstock has been that from day one.”
That means a lot to us, because service isn’t something we simply offer our partners. It’s part of who we are.
Through the good and the bad, we believe in showing up, taking ownership, and being there for the people we serve.
Meet the Maker: Geoffrey Ellis, 🥩