Liquor Mart and Deli

Liquor Mart and Deli Formerly Vic's La Fiesta Liquor and Deli, we are under new management as of 2016! Come in and see the LARGEST selection of alcohol in all of San Diego!

Liquor Mart & Deli in San Diego's Mission Valley offers over 25 Boar's Head sandwiches, house-made Philly cheesesteaks, breakfast options, salads, and desserts, all available for takeout or delivery. Enjoy a free 20 oz. fountain drink with any sandwich purchase. Explore our drink selection, including kombucha, energy drinks, Starbucks coffee, and a variety of craft beers, wines, and spirits. We al

so provide catering services with customizable sandwich platters, breakfast trays, salads, and drinks.

Some sandwiches just speak for themselves. 🥪Freshly made, stacked high, and ready when you are.
08/08/2026

Some sandwiches just speak for themselves. 🥪

Freshly made, stacked high, and ready when you are.

Stock up today. Thank yourself tomorrow. 🍻
08/06/2026

Stock up today. Thank yourself tomorrow. 🍻

⭐⭐⭐⭐⭐ "Best liquor store around, and the sandwich shop in the back is AMAZING!"Thanks for the 5 stars, Brooke! 🫶
08/03/2026

⭐⭐⭐⭐⭐ "Best liquor store around, and the sandwich shop in the back is AMAZING!"

Thanks for the 5 stars, Brooke! 🫶

Dig into our BBQ Beef Sandwich! Our tender, heated, and BBQ-marinated roast beef is paired with melted Swiss and sweet c...
07/28/2026

Dig into our BBQ Beef Sandwich! Our tender, heated, and BBQ-marinated roast beef is paired with melted Swiss and sweet caramelized onions made on your choice of bread. Served with a crisp pickle on the side.

Order ahead for pickup! t.ly/WPakx

🥃 July 27th is National Scotch Day - Come down and try our Scotch selection!
07/26/2026

🥃 July 27th is National Scotch Day - Come down and try our Scotch selection!

Weekend vibes start here. 😎 Stop by and see us this weekend!
07/25/2026

Weekend vibes start here. 😎 Stop by and see us this weekend!

Looking for something fresh? 🥣Our Acai Bowl is packed with fresh acai, juicy berries, banana slices, crunchy granola, co...
07/22/2026

Looking for something fresh? 🥣

Our Acai Bowl is packed with fresh acai, juicy berries, banana slices, crunchy granola, coconut, and a touch of honey. Every bite is as refreshing as the last.

Order yours! t.ly/SN3eq

Fuel up before the final! ⚽Grab your favorite sandwich, snacks, and cold drinks before kickoff. Game day starts here!
07/19/2026

Fuel up before the final! ⚽

Grab your favorite sandwich, snacks, and cold drinks before kickoff. Game day starts here!

Come on in! 👋Whether you're grabbing lunch, picking up a cold drink, or stocking up for the week, we're always happy to ...
07/16/2026

Come on in! 👋

Whether you're grabbing lunch, picking up a cold drink, or stocking up for the week, we're always happy to see you.

This week's plans: Grab a couple of sandwiches and head to the beach. ☀️🌊🥪
07/13/2026

This week's plans: Grab a couple of sandwiches and head to the beach. ☀️🌊🥪

Address

10497 San Diego Mission Road
San Diego, CA
92108

Opening Hours

Monday 7am - 12am
Tuesday 7am - 12am
Wednesday 7am - 12am
Thursday 7am - 12am
Friday 7am - 1pm
Saturday 12am - 1am
7am - 1pm
Sunday 12am - 1am
9am - 11pm

Telephone

(619) 281-7304

Website

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